DigThisData monitors inventory at retail channels both for Out of Stock (OOS) duration and Stale Inventory duration.
To clarify, Stale, indicates stale inventory - not stale product.
DigThisData monitors inventory from day to day. If a store had 12 units on Monday, and 12 units on Tuesday, the stock at that location is 1 day stale for 12 units. This will report up to 30 days and clears the day a sale is made or an inventory shipment is received.
Stale Inventory can identify:
- Product being received, but never put it on display;
- Product being moved to the back;
- Product being lost;
- Unfavourable shelf space
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